blog
![Abstract orb representing flow](https://cdn.prod.website-files.com/622f542474ab5164c31d1c10/6481ec29826301a7765a4e66_milad-fakurian-PGdW_bHDbpI-unsplash.jpg)
Read from us on company updates, industry insights, and all things video tech.
Tristan Gardner
![](https://cdn.prod.website-files.com/622f542574ab516b2f1d1c45/665f4cdb0d8f62fcf82014c6_bret-kavanaugh-_af0_qAh4K4-unsplash.jpg)
Tristan Gardner
![](https://cdn.prod.website-files.com/622f542574ab516b2f1d1c45/6605d983115495f012019a95_steve-johnson-_0iV9LmPDn0-unsplash.jpg)
February 5, 2024
Video Education Content Should Mirror Advertisers’ Expertise in Grabbing Our Attention
Tristan Gardner
![](https://cdn.prod.website-files.com/622f542574ab516b2f1d1c45/65c1580edbb4b3bc0bce8e44_pexels-jimmy-teoh-1634278.jpg)
Baaqir Yusuf & Tristan Gardner
![](https://cdn.prod.website-files.com/622f542574ab516b2f1d1c45/654123aba8c0bfd428addc8b_markus-spiske-FXFz-sW0uwo-unsplash.jpeg)